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Commission’s survey: EU consumers show growing demand for cross-border online shopping

25 July 2017

The European Commission published the 2017 edition of the Consumer Conditions Scoreboard today. The Scoreboard shows that the consumers’ levels of trust increased by 21 percentage points for purchases from other EU Member States.

According to the Scoreboard, more and more EU consumers are shopping online and their trust in E-commerce has increased. Since the last scoreboard, levels of trust for retailers located in the same EU country have increased by 12 percentage points and by 21 percentage points for retailers from other EU Member States.

Although there has been much progress in e-commerce, the Scoreboard shows that the consumers are still facing obstacles when trying to buy from online retailers based in another EU country. For example, 13% of respondents reported a payment being refused and 10% were refused delivery of products to their country.

Conditions for consumers have improved across the EU. However, there are still significant differences between countries: similar to previous years, consumer conditions are generally better in northern and western EU countries than eastern and southern ones.

Read more:

EU consumers show growing demand for cross-border online shopping, new survey reveals. European Commission’s press release, 25 July 2017.

Consumer Conditions Scoreboard  


Updated 25.7.2017 Print